There are ways you can determine a competitive pricing structure that is both sustainable and profitable. By considering a handful of factors and making some simple calculations and assessments, you can develop a strong pricing model that benefits both you and your clients.
The headshot photography business is a saturated market. In this article, you will learn the advantages of offering headshot photography in your business and how to market it.
There’s nothing more infuriating than an empty calendar. With the past few months offering unexpected closures and obstacles, we could all use a boost in our bookings. Here are 5 ways to increase your bookings and revenue without lowering prices or increasing marketing spend.
Sharing your favorite photography tools and industry tips provides valuable content for your site's visitors and helps establish your authority in the field. Plus, by signing up for relevant affiliate programs, you can also use your Resources page to earn passive income.
Your portfolio can go a long way in helping you demonstrate your skills and land new clients. However, if you don't have a photography e-commerce site, you’re missing out on an opportunity to grow your business.
WordPress is an effective and powerful platform on its own. However, failing to invest in some quality photography site plugins to extend its native features could limit the design and functionality of your website.
As a photographer, you understand the old adage "a picture’s worth a thousand words". It’s why you spend time and effort honing your craft and editing your work for clients. However, if you’re like many in the industry, you might forget to apply that attentive approach to your website.
If you want to start a photography business, choosing an area of specialty can be beneficial. Unfortunately, the type of work you’re most passionate about may not be the most lucrative. If you want to be financially successful as a photographer, it’s helpful to focus on growing industries.
Your website is a vital component of your photography business. However, simply showcasing your photographs online isn’t enough to guarantee sales. If you want your photography site to reach a wide audience and generate revenue, you need a plan for driving traffic to it.
See how much you can save by switching from your current photo eCommerce solution to NextGEN Pro by using the comparison tool here. Today we wanted to share with you a new tool that we put together to show you just how much money you could actually save each year by switching from your current photo eCommerce solution to NextGEN Pro.